Pricing

Everything included. No commission. No hidden fees.

Monthly pricing, excluding 21% VAT.

Most popular

Solo

For one practitioner. Everything included.

€19/month
  • Unlimited bookings
  • WhatsApp + email reminders (unlimited)
  • Stripe deposits
  • Google Calendar sync
  • Waitlist + rebook reminders
  • Discount codes + loyalty
  • Intake forms
  • Your branding and booking link
Start 14-day free trial — no credit card

Team

For small teams and multi-practitioner studios.

€39/month
  • Everything in Solo
  • Multiple practitioners
  • Team calendar
  • Newsletter tool
  • Per-employee reports
  • Priority support
Start 14-day free trial — no credit card

How GlowBook compares to the competition

WhatsApp, Bancontact, iDEAL, deposits and waitlist — all included from €19/month. Zero commission.

Feature
GlowBook
€19/month
Optios
€29–79/month
Salonized
€21–59/month
Fresha
€14.95 + 20%
Treatwell
€35 + 35%
WhatsApp reminders included€0.18+
Bancontact & iDEAL
Deposits in base plan€79€39+
Waitlist+€6
Intake forms
0% commission on bookings20%35%
Gift cards

Prices excl. VAT. Commissions are on top of the monthly subscription. Verified April 2026.

Frequently asked questions

What's included in the Solo plan?+

Everything: unlimited bookings, unlimited WhatsApp and email reminders, Stripe deposits, Google Calendar sync, waitlist, rebook reminders, discount codes, loyalty, intake forms, and your own branding. No add-ons, no upsells.

Fresha is free — why pay for GlowBook?+

Fresha isn't free — it costs you revenue. They take 20% commission on every new client coming through their platform. With just 5 new bookings at €50 each per month, you're already paying €50 in commission — more than double our Solo plan. You're also locked into their payment system (1% + €0.20 per transaction) with no choice of payment method. No Bancontact, no iDEAL. GlowBook costs €19 flat, zero commission, Bancontact AND iDEAL included.

What makes GlowBook different from Optios or Salonized?+

Three key differences: (1) WhatsApp reminders — no other platform includes this as standard. (2) Price: at Optios deposits require the most expensive €79/mo plan; at Salonized you pay extras for waitlist, deposits and SMS. At GlowBook everything is included from €19. (3) Bancontact AND iDEAL: GlowBook and Salonized are the only platforms supporting both — essential for Belgian and Dutch clients.

Do you charge commission on my bookings?+

Never. €19 or €39 per month, that's it. We don't take a cut of your revenue like Fresha (20% on new clients) or Treatwell (up to 35%). Booksy also charges 30% on new clients through their Boost feature.

Can I cancel anytime?+

Yes. One-click cancel from your dashboard, billed monthly. No annual contract, no notice period.

What happens after the 14-day trial?+

After 14 days we ask if you want to continue for €19/month. If you do nothing, your account simply stops — your data stays for 60 days in case you come back.

Do I need a credit card to start?+

No. Sign up with your email and start right away. You only enter payment details if you decide to continue after the trial.

Can I switch between Solo and Team?+

Yes, in one click. Upgrade to Team when you hire someone, downgrade when things slow down. Billed pro rata.

How does online booking work for my clients?+

You get a personal booking link (e.g. glowbook.biz/book/your-name). Clients pick a treatment, date and time, fill in their details and book instantly — no account needed. You get notified right away.

How do WhatsApp reminders work?+

Fully automatic. After a booking, GlowBook sends a WhatsApp confirmation. 24 hours before the appointment, a reminder follows. No other platform in BE/NL — not Optios, not Salonized, not Treatwell — includes WhatsApp reminders as standard. With GlowBook it's included, no add-on, no extra cost.

Can clients pay a deposit when booking?+

Yes. You set per treatment whether a deposit is required and how much. Clients pay via Bancontact, iDEAL or credit card. The amount is deducted from the final price.

Does it work with Google Calendar?+

Yes, two-way sync. New bookings appear in your Google Calendar automatically, and blocked times in Google are synced to GlowBook so double bookings are impossible.

Can I customize my booking page with my own branding?+

Yes. Choose your own color, welcome message and business name. Clients see your brand, not GlowBook's.

Can I import my existing clients?+

Yes. Upload a CSV file with names, emails and phone numbers. Your clients are available in your dashboard within a minute.

How is my data protected?+

GlowBook runs on secure servers in Europe (Germany). All connections are encrypted. We never share your data with third parties and comply with GDPR.

What payment methods do my clients get?+

For appointment deposits, clients can pay with Bancontact (popular in Belgium), iDEAL (popular in the Netherlands), credit card, or SEPA Direct Debit — all through Stripe. Your monthly GlowBook subscription is billed by credit or debit card only.

Do you support multiple staff members?+

Yes, with the Team plan. Add colleagues, each with their own calendar and availability. Clients pick their preferred practitioner when booking.

How do I prevent no-shows?+

Three layers of protection: automatic WhatsApp and email reminders, optional deposits, and a waitlist that instantly contacts the next client when someone cancels.

Is there a mobile app?+

GlowBook works in any browser on your phone, tablet or laptop — no download needed. Add it to your home screen for an app-like experience.

What languages is GlowBook available in?+

Dutch, French and English. Your dashboard and booking page adapt automatically based on language preference.

Ready to stop no-shows?

14 days free. No credit card. No commitment.

Start 14-day free trial — no credit card