Pricing

Everything: unlimited bookings, unlimited WhatsApp and email reminders, deposits or a registered card via Stripe, invoices after the visit, Google Calendar sync, waitlist, rebook reminders, discount codes, loyalty, intake forms, a booking widget for your own website and your own branding. No add-ons, no upsells.

Fresha costs €14.95 per month and charges per message once you have used 20 free text or WhatsApp messages a month. With GlowBook, unlimited WhatsApp and email reminders are included in the €19, as are deposits with Bancontact and iDEAL. Your clients book on your own booking page, in your colours, with no app or account. On online payments you only pay Stripe's usual transaction fees.

Three differences: (1) Everything included from €19: WhatsApp reminders, deposits with Bancontact and iDEAL, a waitlist and intake forms. At Salonized, deposits and the waitlist are in the €39 plan and online forms in the €59 plan. Optios does not publish prices and offers deposits in its Pro plan. (2) WhatsApp: unlimited and included, while Salonized sends reminders by email and text. (3) No app or account needed for your clients. On online payments only Stripe's usual fees apply. (Sources: their own pricing pages, September 2026.)

Never. €19 or €39 per month for GlowBook, and that's it. For online payments, Stripe charges a fee on every transaction as the payment service provider. The rates are set entirely by Stripe. For comparison: Treatwell charges 35% commission on new clients from its marketplace (its pricing page, September 2026).

Yes. One-click cancel from your dashboard, billed monthly. No annual contract, no notice period.

After 14 days we ask if you want to continue for €19/month. If you do nothing, your account simply stops. Your data is kept for 12 months in case you come back, and you get a warning one month ahead.

No. Sign up with your email and start right away. You only enter payment details if you decide to continue after the trial.

Yes, in one click. Upgrade to Team when you hire someone, downgrade when things slow down. Billed pro rata.

You get a personal booking link (e.g. glowbook.biz/book/your-name). Clients pick a treatment, date and time, fill in their details and book instantly, no account needed. You get notified right away.

Fully automatic. After a booking your client gets a confirmation by email. 24 hours before the appointment a reminder follows on WhatsApp and by email. Unlimited and included in your subscription: no add-on and no cost per message.

Yes. You choose per service: a deposit, the full price, just a registered card, or nothing. Clients pay with Bancontact, iDEAL or card. A deposit is deducted from the final price.

GlowBook takes no commission. As the payment service provider, Stripe charges a transaction fee on every online payment (deposits and gift cards): 1.5% + €0.25 with a European bank card and about €0.35 with Bancontact. You pay those fees directly to Stripe, on your own Stripe account, and Stripe sends you a monthly invoice for them. The rates are set entirely by Stripe.

Online payments land directly in your own Stripe account; GlowBook never holds your money. You set how often Stripe pays you out in your own Stripe dashboard. After that it usually takes 1 to 2 business days for the money to reach your bank account.

The client gets the full amount back. The transaction fee of the original payment stays with Stripe and appears on your monthly Stripe invoice.

Yes, two-way sync. New bookings appear in your Google Calendar automatically, and blocked times in Google are synced to GlowBook so double bookings are impossible.

Yes. Choose your own color, welcome message and business name. Clients see your brand, not GlowBook's.

Yes. Upload a CSV file with names, emails and phone numbers. Your clients are available in your dashboard within a minute.

GlowBook runs on secure servers in Europe (Germany). All connections are encrypted. We never share your data with third parties and comply with GDPR.

For deposits and gift cards, your clients pay with Bancontact (popular in Belgium), iDEAL (popular in the Netherlands) or card, including Apple Pay and Google Pay, all through Stripe. You pay your monthly GlowBook subscription by card, Bancontact, iDEAL or SEPA Direct Debit.

Yes, with the Team plan: up to 5 active staff members for €39 per month, with no per-staff surcharge. Add colleagues, each with their own calendar and availability. Clients pick their preferred practitioner when booking.

Four layers of protection: automatic WhatsApp and email reminders, a deposit or full payment at booking, a registered card that is only charged for a late cancellation or no-show, and a waitlist that instantly offers a freed-up slot to another client.

GlowBook works in any browser on your phone, tablet or laptop, no download needed. Add it to your home screen for an app-like experience.

Dutch, French and English. Your dashboard and booking page adapt automatically based on language preference.